Havas Media Network North America has named long-time commerce media
executive Molly Hop to run its Havas Market unit in the U.S.
Hop, who joins from vice president-business development at CommerceIQ, will serve as executive vice president-market, reporting to
North America Chief Activation Officer Mike Bergman.
Earlier in her career, Hop was a top commerce media executive at Publicis, and previously had more traditional media roles at Razorfish,
Critical Mass, GM Planworks, and Starcom MediaVest Group,