• by Ray Schultz , October 2, 2024

Vox Media has announced two high-level appointments, both related to its wellness brand PS, formerly Popsugar. 

Jill Dehnert has been promoted to the title of group publisher of PS, Eater, Punch, and Thrillist. Previously, she was vice president and general manager of the products.  

And, Vivian Tu is joining Vox Media through a strategic partnership with PS. Tu is the founder and CEO of Your Rich BFF, a site devoted to financial advice, and the author of Rich AF.  

Dehnert joined Vox Media in 2015 as senior manager, brand partnerships.  

“Jill is a seasoned leader with a strong track record at Vox Media growing Eater and more recently a broader lifestyle brand portfolio,” said Pam Wasserstein. “She has a deep understanding of what resonates with audiences and advertisers, and I’m looking forward to seeing how she will further expand the footprints of Eater, PS, Punch, and Thrillist.”

Tu is a former Wall Street trader who has set the global mission of making the financial industry less “male, pale, and stale.”

Vox Media and PS will assume sales, marketing and distribution for Tu’s podcast, Networth & Chill. The podcast will be extended to video, with full episodes and clips being published on Apple, Spotify, YouTube, TikTok, and Instagram. 

“Vivian has built an incredible platform that welcomes and empowers millions to make smarter financial decisions every day,” says Lillian Xu, executive director for Vox Media’s podcast business. “With Networth & Chill, she has created a space for transparent conversations about business and finance, offering insights with the same candor and relatability that audiences know and love.”