Rosenfeld will be tasked with developing and overseeing brand-level consumer strategies that drive innovation, revenue growth and profitability for Hearst’s auto-focused brands. These include Autoweek, Bring a Trailer, Car and Driver, Road & Track and the newly acquired MotorTrend Group.
Prior to CarGurus, Rosenfeld served at Amazon for nearly a decade, holding various leadership roles and managing multiple imprints for Amazon Publishing and building a digital music business in Southern Europe.
“Brad is a strategic and entrepreneurial leader
with extensive experience in scaling marketplaces and media businesses,” says Debi Chirichella, president of Hearst Magazines, to whom Rosenfeld will report. “His unique background in
digital and the automotive sector and his exceptional operational and business thought leadership make him the ideal candidate as we expand our portfolio of auto-focused brands and build upon the
strong foundation of our autos business.”
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