• by Ray Schultz , 11 hours ago

Garden & Gun magazine will celebrate the Southern wedding experience with a new editorial platform: G&G Weddings, debuting Nov. 1.

The new platform will provide “beautifully layered stories—of love, tradition, celebration, and setting,” says David DiBenedetto, senior vice president & editor in chief.

G&G Weddings will provide::

• A digital issue ($12.99 download)
• An online hub featuring editorial and sponsored content
• Advertising opportunities for luxury brands
• Promotion via print, digital, social media and a national PR campaign 

The new offering was developed by the editors of G&G and features a global circle of experts in fashion, floral design, event planning, and hospitality, the magazine claims. It will be available via Apple News, GardenandGun.com, and through key partners throughout the industry.  

"G&G Weddings stands alone in the market—redefining wedding inspiration through immersive storytelling, timeless design, and a strong sense of place,” says Christian Bryant, senior vice president & publisher. “Southern weddings are layered, multi-generational celebrations that our editorial team captures with elegance and depth."

Bryant adds, “For luxury brands, it's an exceptional opportunity to connect with an audience who values heritage, beauty, and meaningful experiences."  

The advertising close is September 1.  

"Like most people, my wedding remains one of the most meaningful days of my life—steeped in family, place, and personal style,”  DiBenedetto adds. “With G&G Weddings, we're excited to explore how those same elements come to life for others across the South.”