Economist Intelligence, part of the Economist Group, is offering two key data products—The Democracy Index and the Liveability Index—on Snowflake Marketplace.
The
arrangement can serve as a model for publishers with data and analytics to leverage. The Economist Intelligence unit's goal is to help customers “consume our content via the channels they use
most,” says Leon Saunders Calvert, president/managing director of B2B at The Economist Group.
The Democracy Index applies nearly 20 years of historical knowledge
to help customers understand how political shifts in 165 countries and two territories are affecting market stability. Firms in the financial, corporate and government sectors can garner insights into
investment risks and policymaking.
The Liveability Index scores 173 cities based on several broad categories: stability, healthcare, culture and environment, education and
infrastructure, allowing clients to benchmark their perceptions of development and support policies and investment decisions.
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Joint clients can integrate both
datasets into their workstreams and forecast models. And they can utilize this macro intelligence to stay abreast of geopolitical dynamics and policies that could impact business, investment and
trade strategies, Economist Intelligence, says.
Publishers in other fields can also offer premium data products—for sports fans, say, or music enthusiasts.
They have to have the data and the analytic capabilities.
As for Snowflake, “data partners like Economist Intelligence can give our customers new insights and greater flexibility
around how they consume and analyze data through our easy, connected and trusted platform,” says Rinesh Patel, global head of financial services, Snowflake.