Tag results for "analytics"
- Moz Develops New Metrics For SEO AnalysisMoz's Domain Analysis launched earlier this week to support search engine optimization. ...
- eDataSource Rolls Out Email Journey Mapping ToolJourney Mapping enables brands to view sequenced email performance -- their own ...
- Newswire Moves Into Earned Media Managed ServicesThe managed service focuses on performance-based marketing and is aimed at turning ...
- 250ok Integrates With Google Postmaster ToolsThe integration allows users to view their Gmail performance data in one ...
- Lexus Joins Initiative To Ensure Data Is Validated And Privacy CompliantLexus joined several companies in an initiative that ensures its influencer marketing ...
- Report: Going Offline For Consumer Data To Target Online Campaigns, Media BuysMarketers that use call tracking are more confident in their use of ...
- Roku, Innovid Launch Measurement Solution Across Roku, Linear TVThe plan calls for expanding solution to all of OTT "soon," the ...
- Data Estimates 40% Of All Media Spend Is Wasted -- How One Company Is Plugging The HolesCommerce Signals estimates 40% of all media spend is wasted, a number ...
- GoDaddy Pairs Website Building And Marketing Tools For SMBsGoDaddy on Tuesday announced features to help small and medium-sized businesses automate ...
- Adobe Builds Photoshop-Inspired Analytics ToolAdobe will bring together customer data from across an organization and present ...
- Ocean Media Tapped For BetMGM Media AssignmentBetMGM, the newly launched online/mobile sports betting platform of Roar Digital, LLC, ...
- LinkedIn Can't Block Analytics Company From Scraping ProfilesLinkedIn can't rely on a 33-year-old anti-hacking law to prevent the analytics ...
- Parse.ly Adds Real-Time Analytics For Apple NewsPublishers now have the ability to see how their content is performing ...
- DEFINITION 6 Joins Dawn Group Of AgenciesThe omnichannel shop, which helps brands with email marketing and other tasks, ...
- HubSpot Works With Supermetrics On Data Analytics And ReportingHubSpot is adding new features to its Sales Hub Professional and Marketing ...
- HighWire Partners With SendGrid And AdButler On Email AlertsThe new arrangement will allow publishers to send custom content and advertising, ...
- 'Tribal Art,' 'Dancing Times' Magazines Offer Subscriptions To Digitized ArchivesThe service is an opportunity for the publications to explore digital revenue ...
- Clarification: Insticator Analytics Updates Made For Publishers Using Embed SolutionAnalytics updates were made for all of Insticator's publisher clients that use ...
- Digital Allegiance: Almost A Third Of Consumers Put Online FirstDigital-first consumers shop online several times a month, and love retail technology, ...
- How Intent Data Measures Campaign AwarenessJust Media used data from a coop of 4,000 online websites to ...
- Pepsico's Media Transformation: Journey Towards Analytics EngineWhen an exec from PepsiCo started talking about understanding more about the ...
- Google Extends In-App Viewability Through IAB Tech Lab's Open Measurement StandardThe integration allowed Google to enable Open Measurement on more than 85% ...
- Xandr Tapping Comscore For Addressable Linear MarketplaceComscore will supply the ratings and currency for the live linear addressable ...
- How Ann Summers Tackled Hijacked AdsAbout 19.3% of site visitors to UK retailer Ann Summers were being ...
- Xandr Strikes Addressable Measurement Deal With ComscoreXandr's addressable offering comes from AT&T's first-party consumer data, as well as ...
- Data Suggests 94% Of Searches Send People To Alphabet PropertiesAn analysis showed 49.76% of Q2 searches did not receive clicks, 40.42% ...
- Rezo.AI Debuts Email Automation ToolThe company, which has offices in the U.S., India and Dubai, says ...
- IgnitionOne Forms Data, Media ConsultancyIgnitionOne is formally introducing a customer data and media consultancy to help ...
- X Marks The Spot: Deloitte's Model For Quantifying The Value Of Human ExperienceAs marketers become increasingly focused on the value of "X" -- as ...
- Captify To Move Into Consumer Space, Hires New SVP Of Product To Take It ThereCaptify will move into the consumer space later this year, expanding its ...
