- Google Remedies Being Considered In Search Antitrust Trial
MediaDailyNews, Laurie Sullivan - Monday, April 21, 2025
The remedies phase of a Google Search monopoly trial took the compa ...
- Arkansas Passes Bill Prohibiting Targeted Ads To Teens Under 17
MediaDailyNews, Wendy Davis - Monday, April 21, 2025
Lawmakers in Arkansas have approved a privacy bill that would prohibit websit ...
- Charter Communications' Ad Biz Creates New Path For Campaigns
Data & Programmatic Insider, Laurie Sullivan - Monday, April 21, 2025
Charter's partnership with PubMatic creates a new path for ad campaigns. Transparen ...
- App Space Is Having A Probabilistic 'Moment'
Performance Marketing Insider, Laurie Sullivan - Monday, April 21, 2025
Companies behind an ID-less graph and cookie-free project built what they ca ...
- Google Ruled A Monopoly, How It Could Affect Ad Tech
MediaDailyNews, Laurie Sullivan - Thursday, April 17, 2025
Industry execs were not surprised at U.S. District Court Judge Leonie Brinkema ...
- Marketers Find Performance Advertising A Tariff Workaround
Performance Marketing Insider, Laurie Sullivan - Thursday, April 17, 2025
CMOs have maintained performance marketing budgets and investments in conversion to sal ...
- Apple User Data Will Train Its AI
MediaDailyNews, Laurie Sullivan - Tuesday, April 15, 2025
Apple has built a complicated plan to rely on user data ...
- California Wants Appeals Court To Reinstate Kids Online Safety Code
MediaDailyNews, Wendy Davis - Monday, April 14, 2025
The California Attorney General will ask an appellate court to revive t ...
- OpenAP Unveils Standardized 'Converged' Streaming Identity Solution
MediaDailyNews, Joe Mandese - Tuesday, April 15, 2025
During its upfront pitch this morning, the networks-owned data and technology develop ...
- Product Content Citations Dominate AI Search - Where Do Others Fall In Line?
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 15, 2025
Citations lacking in AI search results have become a major concern f ...
- Claritas AI Predicts Which Audiences Should Respond Best To Targeting
Data & Programmatic Insider, Laurie Sullivan - Monday, April 14, 2025
Developers have created an AI-driven audience optimization model for email marketers ...
- Two For One: Vendor Field Shrinks As Validity Acquires Litmus
Email Insider, Ray Schultz - Monday, April 14, 2025
The combined firms will offer a variety of inbox delivery tools. ...
- A Bump Up For SMBs: B2B Database Offers Listings And Reputation Data
Email Insider, Ray Schultz - Wednesday, April 9, 2025
B2B Stars is an AI-native online database for small businesses. ...
- Personas To Target Ads Leap Forward
MediaDailyNews, Laurie Sullivan - Tuesday, April 8, 2025
To overcome signal loss, Ogury developed a method of targeting personas-anonymized grou ...
- Google Unveils AI That Gives Companies More Control Of Their Data
MediaDailyNews, Laurie Sullivan - Wednesday, April 9, 2025
Among many innovations Google announced today at its Cloud Next conference ...
- Creative Data Infused Into AI Agent, Newly Appointed Vidmob President Says
Data & Programmatic Insider, Laurie Sullivan - Monday, April 7, 2025
Vidmob President Mark Mannino believes creative data has found a new ho ...
- TikTok Facing $550M In Privacy Violation Fines
MediaDailyNews, Colin Kirkland - Thursday, April 3, 2025
According to a report from Bloomberg, TikTok will be fined by Ireland ...
- Ad Industry Blasts Financial Regulator's Data Broker Rules
MediaDailyNews, Wendy Davis - Thursday, April 3, 2025
The potential regulations "would harm consumers, the economy, and small businesses ...
- Websites Can Be Paid For 'Ethical' Use Of Data
Publishers Daily, Ray Schultz - Thursday, April 3, 2025
MindStudio and Tollbit are collaborating to prevent illegal AI scraping. ...
- CIMM To Assess Economic Impact Of New Ad Currencies
MediaDailyNews, Joe Mandese - Tuesday, April 1, 2025
The study is expected to presume the marketplace will consolidate from ...
- B2B Central: New Platform Intended To Centralize B2B Engagement, Data Management
Email Insider, Ray Schultz - Monday, March 31, 2025
6sense offers a product called Intelligent Workflows for putting audience and da ...
- To MCP Or Not To MCP, That Is The Question Google Is Crowdsourcing About AI
MediaDailyNews, Laurie Sullivan - Monday, March 31, 2025
In the comments section of the Google CEO's X thread, many shar ...
- Similarweb Acquires The Search Monitor
MediaDailyNews, Laurie Sullivan - Monday, March 31, 2025
The companies have independently supported data, optimization and advertising and together ha ...
- D-Day For DMARC: Firms Have Until Monday To Comply With New Payment Rules
Email Insider, Ray Schultz - Friday, March 28, 2025
The original rule addressed credit-card fraud. But now there is an anti-phishi ...
- Microsoft Calls Out 'Shadow AI,' Offers Ways To Protect Data
MediaDailyNews, Laurie Sullivan - Thursday, March 27, 2025
A series of steps Microsoft introduced aims to help security teams with ...
- Havas Creates Group Data/Tech Role, Taps HMN's Hagen To Lead It
MediaDailyNews, Joe Mandese - Thursday, March 27, 2025
Jamie Seltzer succeeds Dan Hagen as Global Chief Data and Technology Offic ...
- ANA Cross-Media Venture Taps Comscore For TV
MediaDailyNews, Joe Mandese - Wednesday, March 26, 2025
ANA-owned Aquila has signed a contract making Comscore the source of t ...
- AI's Inconvenient Truth: Its Magic Can't Fix Your Bad Data
MediaDailyNews, Laura McElhinney - Wednesday, March 26, 2025
Even the most sophisticated AI systems are only as good as t ...
- Dr. Martens Finds Identity In AI-Supported Data
MediaDailyNews, Laurie Sullivan - Friday, March 21, 2025
AI has become a tool that allows brands to get to kn ...
- Fake Semrush SEO Scam Hits Google Ads
MediaDailyNews, Laurie Sullivan - Friday, March 21, 2025
A new phishing campaign is targeting SEO professionals with malicious Semrush Goog ...