- Hightouch Offers Direct Link To Trade Desk Data
Around the Net In Media, Ray Schultz - Tuesday, June 2, 2026
Hightouch has debuted a tool that allows advertisers to bypass third-party identi ...
- Comscore Releases First Ever Share Data For AI
Media 3.0, Joe Mandese - Tuesday, June 2, 2026
The data benchmarks share of prompt volume among the Big 3 ...
- Payments To Agencies, Freelancers Increasingly Delayed
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 2, 2026
A recent analysis of companies that tracks digital media payments and invoic ...
- OpenAI, AP Political Data-Licensing Deal Signals Possible New Service
Data & Programmatic Insider, Laurie Sullivan - Monday, June 1, 2026
The agreement begins this year and extends through the 2028 election seaso ...
- Vermont Passes Opt-Out Privacy Bill
MediaDailyNews, Wendy Davis - Friday, May 29, 2026
Vermont lawmakers have passed a privacy bill that gives residents the rig ...
- Loyalty Fog: Brands Fall Short In Using Data To Retain Customers
Email Insider, Ray Schultz - Friday, May 29, 2026
Only 32% have integrated loyalty data with internal data sources, Zeta Glob ...
- Connecticut Governor Signs Law Banning Sale Of Location Data
MediaDailyNews, Wendy Davis - Thursday, May 28, 2026
Connecticut is now the fourth state to prohibit companies from selling da ...
- Amazon Expands Signals To Improve Performance
MediaDailyNews, Laurie Sullivan - Thursday, May 28, 2026
Amazon Publisher Services at its summit on Thursday introduced new capabilities ...
- Rentrak Returns: Comscore Sells Movie Data Business For $70M
MediaDailyNews, Wayne Friedman - Thursday, May 28, 2026
Comscore Movies will rebrand as Rentrak. The box office/movie data-tracking company, whi ...
- The Data Market Is Now Wide Open, Thanks To LiveRamp
Media Insider, Cory Treffiletti - Wednesday, May 27, 2026
If you are a brand that was already spending heavily in wall ...
- Google Petitions Appeals Court To Scrap Search Monopoly Verdict
MediaDailyNews, Wendy Davis - Tuesday, May 26, 2026
Google argues on appeal that it "prevailed in the marketplace fair a ...
- IAB Opens AI Bot Guidance For New Web Rules
MediaDailyNews, Laurie Sullivan - Wednesday, May 27, 2026
IAB Tech Lab has released new guidance on AI system bot-and-crawler manageme ...
- The Secret to Successful Advertising in an AI-First World is Actually Kind of Boring and Simple
Brand Insider, Jeremy Hull - Tuesday, May 26, 2026
Brainlabs' Chief Solutions Officer writes, "As we work through the AI-driven evoluti ...
- Confessions From Quality Brand Group's Sr. Marketing Manager: Cultural Fluency, Insight-Led Marketing, and Why QSRs Need Daily Rituals Not LTOs
Brand Insider, Barbie Romero - Tuesday, May 26, 2026
Ashleigh Griffith reveals why out-listening beats outspending, how insight-driven operators separate sign ...
- Samba TV Enters Identity Wars With Unbiased Data Engine
Data & Programmatic Insider, Laurie Sullivan - Tuesday, May 26, 2026
The platform allows AI to understand context, concepts and relationships - turni ...
- Meta Defeats Location Privacy Suit
MediaDailyNews, Wendy Davis - Friday, May 22, 2026
A federal judge has thrown out a class-action privacy complaint claiming th ...
- Cox Falsely Claimed To Target Ads Based On Conversations, FTC Charges
MediaDailyNews, Wendy Davis - Thursday, May 21, 2026
Cox Media Group will pay $880,000 to settle charges that it misl ...
- Sports Content Rises On Streamers, HBO Max Leads
Television News Daily, Wayne Friedman - Friday, May 22, 2026
HBO Max leads among major global streamers for accessing overall available spor ...
- Google Rediscovers Its Groove, Data Shows
Performance Marketing Insider, Laurie Sullivan - Thursday, May 21, 2026
Google is pulling in new partners like the U.S. Soccer Federation, whi ...
- NBC Leads Prime-Time Viewing With Sports-Heavy Content
Television News Daily, Wayne Friedman - Thursday, May 21, 2026
NBC Television Network leads all networks with a Nielsen-measured average 5.3 milli ...
- State AGs Cracking Down On Customized Pricing
MediaDailyNews, Wendy Davis - Tuesday, May 19, 2026
Sixteen attorneys general are calling on the FTC to regulate "personalized pricin ...
- Reddit Expands First-Party Measurement
MediaDailyNews, Laurie Sullivan - Wednesday, May 20, 2026
Looking to give advertisers another way to look at app ad-measurement dat ...
- Texas Asks Court To Allow Enforcement Of Law Restricting App Downloads
MediaDailyNews, Wendy Davis - Monday, May 18, 2026
Texas is urging the 5th Circuit to lift a block on ...
- Microsoft Has Sought Ad Compatibility For Many Years
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 19, 2026
As companies attempt to give marketers greater compatibility between platforms, Microsoft Advertisi ...
- Chatbot Ad IDs Share Data To Google, Microsoft, Other Analytics Providers
Data & Programmatic Insider, Laurie Sullivan - Monday, May 18, 2026
OpenAI, Microsoft and others recently introduced ads in their chatbots that crea ...
- Publicis Acquires LiveRamp For $2.2B
MediaDailyNews, Laurie Sullivan - Sunday, May 17, 2026
The acquisition puts Publicis in another category for agencies that support addressab ...
- Similarweb Reveals LLM Data Contract, CEO Succession Plan
Performance Marketing Insider, Laurie Sullivan - Monday, May 18, 2026
Now Similarweb has another revenue stream centered on large language model da ...
- IAB Issues 'Project Eidos' Standards, Strives To Reduce Campaign Data Chaos
MediaDailyNews, Laurie Sullivan - Thursday, May 14, 2026
The proposed standard will present an interoperable framework designed to work acro ...
- Albertsons Media Unveils 'Lifetime Value' Metric
MediaDailyNews, Laurie Sullivan - Thursday, May 14, 2026
The framework measures projected customer value over 52 weeks, enabling advertisers ...
- Adobe's Semrush Partners With AI 'Vibe Code' Platform
MediaDailyNews, Laurie Sullivan - Wednesday, May 13, 2026
The partnership aims to solve the problem of visibility and give markete ...