Rita Ferro, president of global advertising for The Walt Disney Company, has been named chair of the Ad Council’s Board of Directors. She succeeds Tara Walpert Levy, vice president, Americas at YouTube.
Kirk McDonald, CEO, Sundial Media Group and Carla Hassan CMO, JPMorgan Chase, currently serve as vice chairs of the Ad Council's Board of Directors. Additionally, Ferro will co-chair the Ad Council’s 2025 Annual Public Service Award Dinner, the organization’s largest annual fundraising event, which will be held on December 4, 2025, honoring NFL Commissioner Roger Goodell.
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Ferro, a 26-year veteran of Disney, has been a member of the Ad Council Board since 2019, and the Executive Committee since 2020.