• by Teresa Buyikian , February 9, 2026

Smoothie King has partnered with a reality star known for his poised demeanor to promote its latest smoothie.

The brand collaborated with TV personality Tyler Cameron to create the new Berry Smooth smoothie. Cameron, who was runner-up on season 15 of “The Bachelor,” boasts over two million followers on Instagram.

The new limited-time-only smoothie contains strawberries, cocoa and a proprietary protein blend and is available only through the Smoothie King app and in-store beginning Feb. 10.

“Valentine's Day is often centered around indulgence, and we saw an opportunity to reimagine a classic beloved offering in smoothie form,” said Claudia Schaefer, CMO at Smoothie King, in a press release. “Tyler Cameron makes the perfect partner as he embodies 'smooth' in every sense, and his values align seamlessly with our brand and commitment to help guests turn healthy intentions into sustainable routines.”

The brand, which claims it coined the word "smoothie" in 1973, creates each smoothie recipe “from the ground up working with nutritional experts to balance nutrients and flavor.”

Also on Feb. 10 the brand rolls out its new Egg & Avocado Signature Toast, which contains eight grain bread with avocado, everything bagel seasoning, hard boiled eggs, chili garlic oil and chili flakes. The new toast offering is the latest addition to Smoothie King’s Power Eats Menu, which it launched in 2025 and is the chain’s first nationwide rollout of food items.

The brand recently announced its plan to open more than 90 new stores in 2026 in states including Arizona, Illinois, Michigan and Virginia.