Universal McCann has named GRAEME HUTTON as senior vice president, director of consumer insights and research for the US. Most recently, Hutton was integrated communications director at the Media Kitchen in New York, where he managed and oversaw all agency research initiatives for clients such as Limited Brands (Victoria’s Secret), Liberty Mutual and Panasonic. Prior to that, Hutton spent three years in San Francisco at ZenithOptimedia as senior vice president, strategic resources.