A&E Joins Up With Six Flags To Promote 'Driving Force' Reality Series

  • June 16, 2006
Cable network A&E has linked with amusement park operator Six Flags to promote its upcoming reality series, "Driving Force," about a prominent family of drag racers. A&E will sponsor rides at multiple parks, while Six Flags' in-park television network will air trailers and other promotions for the show and its Web site will plug the series, which launches July 17.

--David Goetzl

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