Lowe and Draft Rebrand in Jakarta

  • May 10, 2004
Lowe & Partners Worldwide announced that Lowe IMC in Jakarta is being re-branded as Draft Indonesia, effective immediately. The operation in Indonesia brings Draft's global presence to 30 offices in 24 countries across five continents. This follows the announcement in March 2003 that Lowe and Draft, sibling agencies in The Partnership division of the Interpublic Group, were forging a global alliance. There are no plans to merge the two brands in Indonesia or elsewhere; both remain separate and distinct.
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