The InStore Broadcasting Network Wednesday said it completed installation of its in-store video network in 527 Winn Dixie supermarkets in Florida, Alabama, Louisiana, Georgia and Mississippi. The
digital video network will broadcast ads and features on products customized for different product areas in each store. The addition of Winn-Dixie will bring 17 million more ad impressions to adults
18+ per month. IBN holds a patent on its media technology and its system for driving retail sales through video content. -- Erik Sass
