Jack Poor Named VP of Marketing At TVB

  • May 5, 2004
Jack Poor. has joined the Television Bureau of Advertising as vice president of marketing. Poor comes to TVB from Petry Media Corp., where he was executive vice president. "We are very excited that Jack has joined the TVB team," said Chris Rohrs, TVB President, in a statement. "The media environment today could not possibly be any more competitive. With Jack's help, we will be able to tighten and deepen our focus on individual ad categories and to carry the value story of Spot TV to our customers."
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