Chrysler Group's Jeep brand has signed on to be presenting sponsor of Tim McGraw and Faith Hill's "Soul2Soul Tour 2007," which begins June 6 in Omaha, Neb., and comprises 33 concerts.
In addition to Jeep signage at the concerts, a red 1978 CJ-6 version of the Jeep--intended to be symbolic of the vehicle the husband and wife singers first dated in--will be on display, as will a
customized version of the new four-door Jeep Unlimited.
There will also be online activities, special events and product placement, per the company.