With drug costs rising significantly, it appears as though more and more American consumers are looking north to buy their medications. Several sites which allow U.S. residents to fill prescriptions in Canada and have them shipped across the border have witnessed increases in market share in September 2003 through December 2003). Interestingly, the most popular non-brand related search terms to Health & Medical - Pharmacy websites involve Canadian pharmacies.
Increases in share of U.S. visits to online Canadian Pharmacies that allow shipping to the U.S. (September through December 2003)
|Company||Percent Increases in market share of US visits|
|ADV- Care Pharmacy||154.55%|
Search terms (by brand and product) that resulted in traffic to Health & Medical- Pharmacies websites, for the 12 weeks ending 1/17/03.