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JACK LOECHNER

Jack Loechner is the Editor of The Center for Media Research's daily Research Brief. You can reach him at jack@mediapost.com.

Articles by Jack All articles by Jack

  • Couples in the Workforce in Research Brief on 01/16/2019

    In an ideal world, men and women would be equally likely to be the breadwinner of a couple. But the analysis found that in the 50 largest metros, women were the main breadwinner in less than 31% of couples' households. In the 10 major U.S. cities with the highest rates of couples with female breadwinners, roughly three in 10 couples have a woman earning more than her partner.

  • Sales And Martech Traction in Research Brief on 01/14/2019

  • Digital Strategy Pitfalls in Research Brief on 01/10/2019

  • Predictions From The Informed in Research Brief on 01/08/2019

    Among the predictions for the media, internet and communications industry for 2019 are that Cord-cutters are going to keep on cutting, but investors who think fixed 5G will be universally adopted should think again.

  • Thanksgiving Day To Cyber Monday in Research Brief on 01/07/2019

    The five-day period spanning Thanksgiving to the Monday following (aka Cyber Monday) this year delivered a concentrated dose to online retailers. Internet Retailer estimates that U.S. shoppers spent $22.55 billion online during the Cyber 5 period, up 19.3% from $18.90 billion in 2017.

  • Near Me Searching in Research Brief on 01/03/2019

  • Global Shopping Behaviors in Research Brief on 01/02/2019

    As the traditional consumer purchase journey continues to evolve, so too should the way merchants think about their sales opportunities. BigCommerce conducted a global survey of nearly 3,000 digital consumers to find out.

  • Top Ten Tech Trends for 2019 in Research Brief on 01/01/2019

    Jupiter Research provides an assessment of what they find will be the critical developments in the tech space over the coming year. Developments that will impact upon, and be driven by, both players across the value chain and the consumers themselves.

  • Juggling Media in Research Brief on 12/31/2018

    When it comes to the media universe, the abundance in devices, services and content has never been more prevalent. With all of this technology at consumers' fingertips, pretty much all of them are focused on "all of it", says the report. According to the most recent Nielsen Total Audience Report, adults in the U.S. spent almost 10 and a half hours a day with media in the second quarter of 2018,

  • Veterans Connect with Brands with Military Discounts in Research Brief on 12/26/2018

    Military service members and veterans are increasingly seeking out military discounts when they shop online

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