84% of business owners are logging over 40 hours a week, and 1 in 10 feel continuously overwhelmed by their workload.
fFor the first time long-form content represents the majority of time spent watching video on every screen.
58% of Millennials maintain a separate email account just for brand communication, and 83% have made a purchase from email in the past three months.
Churn rate for any single persona is 17%. ("churn:" combined horizontal and vertical movement inside organization and external... invalidating email address)
While digital has been a huge part of industry conversations for years, marketing organizations are not yet operating as digital businesses and are a long way from doing so.
More influential individuals, known as "information brokers," have a wealth of knowledge and know how to share it.
More than 50% of all video plays were on mobile in 2016 for the first time; that number is expected to rise to 60% in 2017.
Every sales leader wants to create a contact strategy that delivers the best results, visualizing the optimal customer experience from lead to conversion.
As more Millennials settle into management roles, and members of Gen Z graduate and join the workforce, it's more important than ever to understand the preferences of these two generations.
Despite the growing number of ways people can watch video content, 92% of all viewing by U.S. adults is done on a TV screen.