• August 1, 2007

NBC Universal and Verizon Wireless's V Cast video service have expanded their joint mobile deal by six channels.

Customers of V Cast-enabled phones can now get short videos from NBC News, syndicated show "Access Hollywood," NBC Sports, NBC comedy featuring "Late Night with Conan O'Brien" and BravoToGo, featuring "Top Chef." NBC prime-time programs, such as "Heroes" and "Friday Night Lights," Telemundo and mun2, and NBC's Internet women's site, iVillage, are also included in the arrangement.

The two companies had a deal for three channels with NBC offering clips from selected video. Now that expands to NBC's full suite of video channels. -- Wayne Friedman