Cartoon Net Taps VP To Safeguard Kids' Interests

In keeping with the latest efforts by kids' networks to address kids' health concerns, Cartoon Network has named an executive to oversee those efforts.

Alice Cahn has been named vice president of social responsibility as part of the network's commitment to the new food-and-beverage ad nutrition guidelines. She had been vice president of development for kids entertainment programming.

Cartoon Network, along with other kids' networks, such as Nickelodeon, agree to limit snack food ads in kids' shows and create programming that promotes healthier lifestyles. Previously, Cartoon said it would "limit the use of its original characters related to its company-owned original series targeted to children under the age of 12."

Scores of food marketers and media companies have agreed to restrict food commercials to kids' networks in the face of a growing childhood obesity health crisis.

In addition to her positions at Cartoon, Cahn also worked for Sesame Workshop and PBS.



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