Initiative North America Monday announced the latest move in the makeover of its senior management team, appointing Erin Flaxman as senior vice president-director of business development. Flaxman, an
industry pro with both client and agency-side experience will focus on growing business from existing clients and developing business opportunities from new clients. She most recently was head of the
K-Mart business at MindShare Worldwide in Chicago, and held senior media posts at Starcom and Carat. On the client side, Flaxman was a manager in The Home Depot's Canadian Store Leadership Program.