Alter Picks VenureDirect for List Management

  • January 14, 2003
Baltimore-based Alter Communications’ consumer magazines, including Baltimore Jewish Times Magazine, Chesapeake Life Magazine, and Style Magazine, has awarded its consumer subscriber mailing list management business to the New York-based VentureDirect’s List Services Group. “These consumer publications offer precise targeting of very active, affluent consumer buyers in specific geographic areas, with high-end interests and lifestyle demographics,” says List Services sales manager Anthony DiNino. Chesapeake Life is an upscale destination magazine covering home design, food, garden, travel, local sporting and cultural events on Maryland’s Eastern Shore, while Style Magazine targets wealthy homeowners in the Baltimore area.

advertisement

advertisement

Next story loading loading..