Commentary

Gore is not alone

Everyone’s going green these days. I love it and fully support green habits, however it’s not always easy for broke college students to cut back on waste, switch to more efficient appliances, plant trees, etc. If fact – because money is so limited – it’s hard to make a difference in any of these areas. But media seems to be the one place where we can all make small modifications to help the environment overall because – let’s face it – media consumes a lot of our time.

Media companies are spending big bucks on their eco-friendly campaigns – making informed decisions about who you are buying from will show these campaigns can return on investment and will make this message sustainable.

I received an e-mail this week which had “Act Green: Do you really have to print this e-mail?” appended to the signature section. Something as simple as not printing our billion e-mails will add up to fewer wasted sheets of paper, fewer wasted trees, and maybe a more conscious approach to resource-use in general. E-mail archives were made for a reason!

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Even Facebook is getting involved. A friend of mine invited me to add the “Greenbook” application to my Facebook profile. The group is pretty cool in that they use sponsorship money to decrease CO2 emissions. Each day they dole out a portion of those CO2 emissions to members so you can see how much CO2 you have reduced personally. As of today, 108,207.66 lbs. total group-wide.

There have to be other simple ways to “Go Green” with our media. Any ideas?

3 comments about "Gore is not alone".
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  1. Amy Jussel from Copy/Concepts, November 5, 2007 at 1:47 p.m.

    You're right, Amanda, we can start with our media itself, 'going green'...
    I wrote a post about this on the Shaping Youth blog called

    "Eco-Friendly Electronics, Go Green With Your Wired World"

    http://www.shapingyouth.org/blog/?p=584

    Shaping Youth has a gazillion tips and links about green geekery as well as links to our various other digital earth editorials and ways we can instill 'green teen' thinking with youth...on and offline. (From 'Green my Apple' and 'mAct' sites to evaluative tools like 'Epeat' to see how your media gear stacks up, and blogs like EcoGeek...all worthy stuff to make our own individual difference in this surround-sound media world. Enjoy!

  2. Casey Fitzsimmons from iProspect, November 5, 2007 at 1:59 p.m.

    Snap.com has a CO2 counter that you can install on your computer. Believe it or not, it takes less energy to turn your computer on every morning and off every night than it does to just leave it on all the time.

    I enjoy a daily green newsletter called the Ideal Bite: http://www.idealbite.com/. Sassy, short, and sweet, yet full of useful info and inspiring facts.

  3. Yvonne Divita from BlogPaws, November 5, 2007 at 2:20 p.m.

    Amanda, a group of women I know are doing our best to create a green environment with sustainable standards. Check out my blog for more information: http://www.lipsticking.com/2007/10/green-green-my-.html . Also, visit The Big Green Purse, as there is lots of good 'green' info there. Glad to see you're participating in the greening of America.

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