The Effie Awards has announced the inception of the Green Effie Award, which honors effective eco-marketing campaigns and is sponsored by Discovery Communications¹ network, Planet Green.
The Effie Awards recognize the most significant achievement in marketing communications: effectiveness.
The Call for Entries period begins Jan. 3, with an entry deadline of Feb. 15.
Awards
will be presented at the 40th Annual Effie Gala on June 4 at Cipriani 42nd Street in New York.
More information is available at effie.org.
--Nina M. Lentini