Web video company Brightcove has reached a deal with media company IAC to provide IAC's properties with a platform to create, manage, publish, distribute and monetize video on the Web.
Ticketmaster, Citysearch and 23/6 are among the first IAC brands to use Brightcove's service. IAC has been a minority stakeholder in Brightcove since December 2006.
Under the agreement, any IAC
business can use Brightcove's on-demand platform to publish video content to their sites, manage syndication and viral distribution, integrate advertising and launch independent or integrated consumer
media campaigns.
--Gavin O'Malley