• January 11, 2008

Wizzard Media, a podcasting network and a division of Wizzard Software, announced that the company recorded one billion podcast download requests in 2007.

Wizzard Media, comprised of podcast-hosting services Libsyn, Switchpod and Blast Podcast, received an average of 2.75 million requests for podcast episodes per day in 2007--a nearly 300% increase over the daily average in 2006.

The company attributes the increase in download requests to the growing popularity of these Internet radio and television style shows with consumers. According to demographic survey data collected by Wizzard Media, nearly 40% of respondents are new podcast audience members and have been watching or listening to podcasts for less than one year. Opt-in survey data has been collected on over 20,000 audience members in the second half of 2007.

--Tanya Irwin