Gorilla Nation was awarded the business based on its strengths in the male 18-24 and kids' target demographic segments as well as experience in the entertainment, film, sci-fi, and gaming vertical markets.
In addition, GN is tasked with selling StarWarsKids.com (www.starwarskids.com), with its active and engaged kids' community, through its GNkids specialty market sales force.
Past StarWars.com brand advertisers have included Sony, A&E, Fox and Nintendo.
--Tanya Irwin