There are plenty of search marketing training courses, but with this post, the Vertical Measures team focuses on the programs that can help you upgrade your link-building skills, starting with We
Build Pages--a firm that offers one- or two-day seminars that give a "solid overview of the link building process," as well as the basics of SEO and rankings. "This is ideal for companies who want to
build 'in house' programs," the team says.
Meanwhile, Justilien Gaspard offers one-on-one training that "focuses heavily on link building" and topics like email campaigns and link bait,
with "lots of in-depth discussion specific to your own business and site," says the Vertical Measures team.
And search pro Eric Ward evaluates your company's Web site and your top
competitors' in a two-hour phone consultation--which includes a link development strategy session, full reports, and the aforementioned competitive analysis.
There are also courses from
Search Engine College and SEMPO, as well as link-building sessions at conferences like SMX and SES. As the Vertical Measures team says, "doing some homework before you decide--and knowing what it is
you want to get out of a training course--will lead you to the right link building training program for your situation."
Read the whole story at Link Building Best Practices »