Video Viewing Down Slightly In January: ComScore

  • March 17, 2008
The total number of videos viewed in January was down slightly from the more than 10.1 billion viewed during a record-breaking December 2007, according to the comScore Video Metrix service.

YouTube.com accounted for one-third of the 9.8 billion videos viewed online in the U.S. in January.

Google Sites once again ranked as the top U.S. video property in January with nearly 3.4 billion videos viewed (34.3% share of videos), gaining 1.7 share points versus the previous month. YouTube.com accounted for more than 96% of all videos viewed at the property.

Fox Interactive Media ranked second with 584 million (6%), followed by Yahoo! Sites with 315 million (3.2%) and Microsoft Sites with 199 million (2%).

--Tanya Irwin

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