CBS Corp.'s Last.fm has teamed up with Bebo so fans of the social network's online drama "Sofia's Diary" can listen to a Web radio station inspired by the show. Last.fm's Superbands widget, integrated
into the Sofia's Diary profile page on Bebo, will let fans of the drama listen in.
The widget will display images of bands followed closely by the show's young protagonist, Sofia,
along with a streaming radio station that plays music from those and similar artists. Bebo users can place the widget on their own profiles, which will be updated throughout the series as Sofia
reveals more of her musical tastes.
Based on an international format owned by Sony Pictures Television International, Sofia's Diary is being produced by Ireland's Campbell Ryan Film Productions
for Bebo and shot on location across London.
Sofia's Diary follows on from Bebo's first successful foray into original programming last year. The online drama "KateModern" attracted 35.6 million
episode views across its run, while series two has had over 7 million views to date.
--Gavin O'Malley