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Getting Started With AdCenter Analytics

Microsoft recently beta launched adCenter Analytics, a free analytics suite that offers standard site activity tracking (including number of visitors, the pages they viewed and where they originated) in addition to more precise tracking of a single visitor from first click-through to conversion.

Webmasters can apply to be accepted into the beta program. Once accepted, site owners get started by creating a profile for the specific URLs they want adCenter to track. There's an option to have the tracking script automatically inserted into a page's source code or to do it manually--and once the site goes live with the code, adCenter will start collecting data for analysis.

Read the whole story at adCenter Community »

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