| Oct | Apr | +/- |
|---|
| Eat out less often |
38% | 53% | +15 |
Carpool or find
alternative means
of transportation | 10% | 15% |
+5 |
Delay purchase
of new home | 5% | 10% | +5 |
Less shopping
of non-essential
retail
items | 42% | 65% | +23 |
Purchase fewer media
entertainment items | 33% | 48% |
+15 |
Will not change any
spending habits | 43% | 22% | -21 |
Source: Kelley Blue
Book Marketing Research Gas Prices and Shopping Habits - Trending Over Time
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