- Google Introduces Ads Transparency Center
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 29, 2023
The searchable hub of all ads served from verified advertisers working wi ...
- Crocs Pandemic-Era Popularity Surge Continues
Around the Net In Brand Marketing, Tanya Gazdik - Monday, March 27, 2023
While the popularity of other popular pandemic-era brands like Peloton, Etsy a ...
- Why Social Is The New Search For Gen Z
Search & Performance Marketing Daily, Ottavio Nava - Monday, March 27, 2023
Many Gen Zers are turning to video and image apps, TikTok a ...
- Photo-Sharing App Bets On Retro, Targets Users Fed Up With Instagram
Digital News Daily, Colin Kirkland - Wednesday, March 22, 2023
Instagram rival Hipstamatic has redesigned its app to meet user needs.Without a ...
- Phygital Phantoms, Aliens And Other Mobile Mysteries Of The Week
Mobile Insider, Joe Mandese - Thursday, March 2, 2023
Independent agency SCS calls "phygital phantoms" a new mobile consumer archetype. ...
- Email's Delicate Balance: It's Popular For Buying, But Watch Out For The Creep Factor
Email Insider, Ray Schultz - Wednesday, February 22, 2023
Email and mobile stand out in ecommerce sales, with price the ma ...
- NFL Super Bowl LVII Drew Viewers To Search - Here Are Main Themes
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 13, 2023
The NFL expects this Super Bowl will set viewing records. Samba ...
- Today's 'TV Watch' By Stephen Colbert, Sort Of
TV Watch, Joe Mandese - Tuesday, February 14, 2023
Greetings, my beloved viewers (and TV industry execs who may or m ...
- BlackRock Supports Investing In The Metaverse 'Here And Now'
Digital News Daily, Colin Kirkland - Thursday, February 9, 2023
BlackRock says the metaverse will change "work and play" with virtual meeting ...
- Run Rabbit Run: What One Analyst In China Predicts
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, January 29, 2023
Alaris Consulting Group in Shanghai published a report Sunday predicting trends a ...
- Email Use, Online Sales Grew in Q4 2022: Study
Email Marketing Daily, Ray Schultz - Friday, January 27, 2023
Brands relied on owned media as the cost of acquisition increased, Klavi ...
- Performance Agencies Skai, Tinuiti Release Data Showing Search, CTV Trends
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 27, 2023
While total YouTube spend increased just 3% YoY in Q4 2022, ...
- How 2022 Trends Will Affect 2023 Advertising
Inside Performance, Laurie Sullivan - Wednesday, January 25, 2023
NP Digital's research paper outlines findings from anonymous data collected by t ...
- Privacy Pickle: Consumers Love Email, But Brands Must Avoid The Creep Factor
Email Insider, Ray Schultz - Thursday, January 19, 2023
Marigold has announced global survey results with the 2023 Consumer Trends Ind ...
- Email And SMS Saw Tepid Growth In 2022, Study Finds
Email Marketing Daily, Ray Schultz - Thursday, January 19, 2023
Email and SMS growth was far behind that of CTV, digital vide ...
- Marketing All Star: Carl Loredo
MediaPost All Stars, Lukas Harnisch - Sunday, January 8, 2023
Wendy's has seen some of its most ambitious years under the guidan ...
- CTV Platforms Continue To Grow: Guess Who Some Of The Biggest Advertisers Are?
TV Watch, Wayne Friedman - Friday, January 13, 2023
It is a tricky tightrope dance that media companies continue to wal ...
- What Will It Take For Folks To Open Their Veins?
Pharma & Health Insider, Les Luchter - Thursday, January 12, 2023
Blood donors are being lured by the likes of Super Bowl ticke ...
- OMD CES Panel: Prep For Explosion Of 'Walled Gardens,' Why It Will Be A Good Thing
MediaDailyNews, Joe Mandese - Friday, January 6, 2023
LAS VEGAS -- "There will be more walled gardens in the future ...
- Chipotle Kicks Off 2023 With New Snapchat AR Experience
Digital News Daily, Colin Kirkland - Tuesday, January 3, 2023
The lens will launch Jan. 13 -- also known as "Quitter's Day ...
- 5 Retail Media Trends to Watch in 2023
MAD, Cara Pratt - Tuesday, January 3, 2023
For one thing, retail media will transform branding strategies. Retailers can segme ...
- Beauty Brands To Become More Medical, Inclusive, Experimental
Marketing Daily, Sarah Mahoney - Tuesday, January 3, 2023
Consumers expect beauty brands to offer self-care, wellness and a sense ...
- Will Humans Colonize Mars Before The Metaverse?
Mediapsssst, Richard Whitman - Thursday, December 29, 2022
Rebel Interactive Chief Strategy Officer BJ Kito offers his own set ...
- Play It Again, 2022: The Big Stories Of The Year
Publishers Daily, Ray Schultz - Thursday, December 29, 2022
Publishers face many challenges, from privacy to the death of print. Here ...
- The Great Cutback: Most Consumers Are Reducing Their Spending
Email Insider, Ray Schultz - Thursday, December 29, 2022
Consumers are concerned about inflation and other threats, but are still enjoyi ...
- What We're Craving: Experiential Retail, Healthy Guts And Future Nostalgia
Marketing Daily, Sarah Mahoney - Tuesday, December 27, 2022
Hartman Group's analysis of this year's trends shows just how hungry America ...
- Fashion Experts Weigh In On Likely 2023 Trends
Around the Net In Brand Marketing, Tanya Gazdik - Friday, December 23, 2022
A new year means new trend predictions. "Fashion experts say that ...
- 5 Marketing Trends That Will Define Health Media In 2023
MediaDailyNews, Andrea Palmer - Tuesday, December 27, 2022
Five trends are sure to be disruptors in 2023. One has t ...
- When Does It Pay To Take A Risk In Advertising?
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 22, 2022
A study on B2B marketing trends reveals businesses remain optimistic about growt ...
- Global Marketing Blunders, And Steps To Avoid Them
Email Marketing Daily, Ray Schultz - Monday, December 19, 2022
Brands are facing accelerating trends worldwide, WARC reports. ...