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March's Top 10 Online Retailers By Conversion Rate

FutureNow has a list of the online retailers with the top 10 conversion rates for March 2008, according to Nielsen Online. Topping the list are Office Depot, QVC and Vista Print, with 20.9%, 19% and 18.3%, respectively.

What's curious is the disappearance of Snapfish, which had suddenly appeared in the #1 spot for February 2008, but now is off the list entirely. What accounts for the anomaly? Meanwhile, VistaPrint, which had also appeared for the first time ever on the list last month, at #2, has dropped down to #3, while its conversion rate has actually gone up.

Read the whole story at FutureNow »

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