Interactive One, the digital division of Radio One, and AllHipHop.com have announced a five-year, multimillion-dollar deal to offer advertisers access to African-Americans online.
The
combined traffic of both Interactive One and AllHipHop.com will give advertisers access to more than 4 million monthly unique visitors and over 500 million page views, the companies say.
The
combined reach of Interactive One and AllHipHop.com will now give advertisers access to the largest group of active African-Americans online who have yielded more than 500 million page views across
their combined properties per month.
Interactive One's existing online brands include Blackplanet.com (the largest social network targeting African Americans, with over 18 million members),
Giantmag.com, MiGente.com, Newsone.com, TVONE.TV and the websites of 53 urban radio stations across the country.
--Nina M. Lentini
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