| 1998 | 2007 | Up |
|---|
| Total seasons | 31.7 |
38.2 | 6.5 |
| Spring | 31.4 | 37.2 | 5.8 |
| Summer | 46.3 | 49.3 |
3.0 |
| Fall | 30.3 | 39.9 | 9.6 |
| Winter | 18.7 | 26.5 | 7.8 |
*
Measure: Household penetration (% of households that consume at least one grilled item in a two-week period)
Source: The NPD Group