Life Time Fitness Names Scott Lutz EVP/CMO

  • May 21, 2008
Lutz joins Life Time Fitness from Best Buy Co., Inc. where he served as SVP/new business development and marketing since 2006.

Lutz has held executive management roles at leading packaged goods companies, including Procter & Gamble, General Mills and ConAgra. He served as president/COO of ConAgra's Snacks Division and CEO of 8th Continent L.L.C., a General Mills-DuPont health & wellness joint venture.

Lutz began his management career in manufacturing operations for Procter & Gamble, where he also held several broader roles in marketing and general management. He brings extensive new business development experience to Life Time Fitness, having served as VP/GM of new enterprises at General Mills, where he led the launches of many successful new product initiatives. Lutz also has held entrepreneurial startup roles, including serving on the executive management team for SunMilk Dairy Co., a venture capital-backed dairy venture, and he brings international management experience having also worked in both Italy and Canada.



In his new role, Lutz holds direct leadership responsibility for all Life Time Fitness marketing operations, including strategy development, planning and execution on behalf of the Company's growing, national base of sports and athletic, professional fitness, family recreation and resort/spa centers, as well as its portfolio of in-center and complementary businesses. He reports to Michael Gerend, Life Time Fitness president and chief operating officer. --Nina M. Lentini

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