Online media marketplace Mochila has added Guardian News & Media to its roster of content providers. The British news publisher will syndicate content from Guardian.co.uk through Mochila's network of
Web sites.
Mochila targets mid-tiered sites--those with about 100,000 users--and delivers ad-supported articles, photos and videos from media partners including Reuters and Hearst via
widgets.
"By becoming part of the Mochila community, we are continuing our strategy of broadening the distribution channels for our trusted news and information, while extending the reach of
Guardian News & Media," said Collin Hughes, managing director of Guardian Professional, in a statement.
For the last three years Guardian.co.uk has been voted the best newspaper on the Web at the
Webby Awards.
--Mark Walsh