• August 26, 2008

Digitas executive Glenn Engler has been named president of the agency's Boston headquarters. Engler, formerly executive vice president, leads the agency's General Motors and XM accounts. Engler replaces former Boston office president Torrence Boone.

Engler will continue to lead the GM and XM relationships, and now takes on overall responsibility for the Boston, Detroit and Atlanta offices.

Prior to joining Digitas in 2000, Engler was a senior partner at CDI and Mercer Management Consulting, where he led strategy engagements for Fortune 500 companies in the broadcasting, media, entertainment, publishing, retail, and automotive industries.--Tanya Irwin