Hoping to remain current, Interpublic's Initiative unit has tapped a top executive from, well, Current, to head up its vaunted Innovations group.
Jason Meil, who has been senior vice
president-original programming, acquisitions and user-generated content at Al Gore's Current Media, has joined Initiative as executive vice president-director of innovations, effectively taking on the
role created by former Innovations chief Alan Cohen, who left earlier this year to take a top post at Omnicom's OMD unit.
Katy Finnin Ferguson also is on-board at Initiative's New York
office as vice president, group account director, responsible primarily for the agency's CBS, Showtime and Fuse clients. She was previously vice president, associate media director at PHD, and
replaces Greg Castronuovo.
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