• TG Daily, Thursday, September 11, 2008 10:02 PM

MTV is bringing 16 young, creative, tech geeks to live together in a loft in Brooklyn and compete in a contest that can be watched online and on TV. The mtvU channel, aimed at college students, will launch the Hewlett Packard-sponsored "Engine Room" series next week. Teams in the show will create digital artwork using HP products.

Episodes will be quick five-to-seven minute clips that will last over a seven- week period. At the end of the competition, the winning team will be awarded $400,000 and a chance to program the giant MTV screen in New York's Times Square.

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