Lookup Page is the latest online reputation management tool, and it's free and simple to use. Once you sign up for the service, enter some personal and professional info (complete with followed links)
and hit save, the platform publishes your personal Web page and--in the best-case scenario--gets it to the top of the SERPs.
Udi Drezner reviews Lookup Page, noting that the company
isn't trying to be a social network like LinkedIn. Instead, the service aims strictly to get users prime placement for their names on Google. Drezner says that a person's Lookup Page can dominate the
SERPs for a number of reasons, including the fact that it contains highly relevant and up-to-date info and is built on a free-standing personal domain (i.e. www.yourname.com).
Drezner
also says that the page is "optimized for name search" and uses "smart link building," though a further review of Lookup Page's SEO strategies may have yielded more specifics.
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