Commentary

Don't Stop Spending

Fear of the financial climate could cause you Mr. or Ms. Marketer to retreat for awhile. But remember, says Geoff Ramsey, the people who spend on marketing in bad times always come out better on the other end.

Be complacent or come out fighting.

Ramsey forecasts online spending will come out OK through all this. And hey, did you know that 27% of Internet users are now watching full-length TV shows online? I've been doing that for years now, because I only have one TV set in the house! Keeps peace in the family.

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