Birmingham, Ala.-based SPC Digital, the digital arm of Time Inc.'s lifestyle subsidiary Southern Progress Corp., is partnering with 10Best.com, a travel Web site.
The 10Best.com site
relaunches with a new design and the integration of extensive U.S. travel-related editorial and photography from Southern Living, Coastal Living, Cottage Living and
Sunset. As part of this strategic partnership, the SPC Digital sales team will sell the advertising inventory on 10Best.com. Adding almost 2 million unique visitors a month from
10Best.com to the SPC Digital Travel Advertiser network allows the company to increase reach for travel advertisers, the company said.
To kick off the collaboration, visitors to the site from
Sept. 22 to Oct. 22 can enter the "White Beaches, White Peaks Getaway," where the winner receives a trip to one of three featured cities: Miami, Denver or Honolulu. --Tanya Irwin
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