• Advertising Age, Monday, October 27, 2008 9:30 AM

If you could only keep your TV, your phone or your online computer, what would it be? With the recession looming, agencies, media, telecoms and marketers are pondering the implications of how people would answer that question.

By most accounts, the winner could be the computer and its broadband connection--which provides streaming video, paid content, telecommunications and Web publications. For instance, research by Mindshare and Ogilvy & Mather shows that online women choose their laptop computers over TV or mobile phones as their device of choice.

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