Tag results for "metrics"
- Seeking Alpha Acquires CressCap Investment ResearchThe deal aims to provide advanced quantitative analysis of data to help ...
- How To Measure Your Email Marketing KPIsThe only way to know if your emails are working is to ...
- Finding Metrics That MatterData exhaustion doesn't necessarily have to be a problem for marketers. The ...
- Beyond CTR -- Four Ways To Bridge The Creativity ChasmMachine-learning could help advertisers show that evaluating winning creative is not as ...
- Google Encourages Additional Content In Manufacturer CenterGoogle, which has been working to return the exact location on a ...
- Agencies Agree Non-Binary Gender U.S. Laws Will Strongly Influence Metrics, TargetingThe move not only confuses enforcement made during vehicle traffic stops, but ...
- How To Tackle 5 Industry Challenges Of 2019Among those challenges: Are we targeting too much? The changing face of ...
- Searching For Authenticity When 'Everything Is Fake'Fake internet activity may have reached the breaking point in 2018 as ...
- SmartTouch Offers Upgraded Real Estate Prospecting ToolThe new tool, called Prospecting, provides access to a database with over ...
- Tomorrow's Data And Programmatic MetricsMarketers are ready for new metrics. Data scientists, developers and analysts may ...
- Device Viewing Rises, Total TV Usage FlatShare of viewing on internet-connected devices was 16.5% for adults 18-49 during ...
- The TV Of Tomorrow Looks AheadI interviewed a few speakers at the TV of Tomorrow conference on ...
- Netflix's Demand For Original Content SoarsBy October 2019, consumer demand for Netflix's original programming will hit 50% ...
- Mastering Metrics? Attribution Not Leading To Email Spend, Study FindsFew firms believe they have a solid grasp of attribution, and less ...
- NPR Releases Open Source Podcast Analytics TechRAD is an open source "method for sharing listening metrics from podcast ...
- Adobe Updates Its Email Maturity ModelThe refreshed model is designed to help firms move from classical email ...
- The Click-To-Open Rate Levels The Playing FieldThere are many metrics that can help brands create a perfect email ...
- The GDPR Effect? Email Volume And Results Rose In Q3Cheetah Digital reports that 45% of total email opens and 58% of ...
- While Someone Steals From Right Pocket, Value Is Inserted Into Your LeftWe are closing in on a day when ad fraud won't matter ...
- MRC: Facebook Passes Key Accreditation Milestone, Third Parties Still PendingFacebook has passed a "substantial milestone" toward gaining industry accreditation for its ...
- DoubleVerify Introduces Goal-Based Reporting For Global BrandsThe enhancement to DoubleVerify's service and performance platform enables marketers to build ...
- AI Can Help Brands Boost Their Email MetricsAI enables email marketers to create hyper-personalized experiences. Here is a guide ...
- Marketers Looking For New Data MetricsMany brands lack the proper metrics from data to prove that the ...
- Nielsen Unveils New Product To Measure Advanced Audience SegmentsNielsen Advanced Audience helps advertisers with their media buys -- providing more ...
- Using Email Without Going BankruptEmail marketing produces both mismatches and successes. Marketers should weigh the pros ...
- Oath Debuts Programmatic Audio Ads, MetricsOath on Monday announced the ability to buy and manage digital audio ...
- 63% Of CMOs Expect Advertising Budgets To Rise In 2019Study participants said they rely heavily on paid and organic search, website, ...
- Google Adds Four Metrics For Search Ad PositionsGoogle's new search ad position metrics aim to give advertisers more clarity ...
- Simulmedia Creates DTC TV Buying PlatformThe platform is a bidding system that allows small daily minimum marketer ...
- Good Email Open Rates And How To Get ThemThe average email open rate runs between 15% and 20%. This is ...
