Some of the toughest questions might expose your ignorance, but not asking them could put you in a position to miss a crucial piece of information for the project. Stoney deGeyter suggests a few
questions that both SEO experts and clients must ask to ensure a successful SEO campaign.
Among advice deGeyter dishes out: Remain open to new ideas and remember constructive
criticism could mean the difference between success and failure. Success means being open to change. "SEO isn't all about technical strategies or the implementation of knowledge," deGeyter writes.
"Success and failure can be determined by the willingness of both the SEO and client to go beyond what they know and simply open themselves up to self examination."
Read the whole story at Search Engine Guide »