• December 15, 2008

The Wall Street Journal is looking to boost its online offerings and find new ways to charge readers for them, according to a report by The Associated Press. This comes a year after then new owner Rupert Murdoch's News Corp. floated the idea of free access to all to attract more advertising.

The planned offerings include better customization and search. The Journal also is exploring payment technologies that could let it more easily charge for each service a la carte, while it will also continue to offer a range of online content for free. Paying subscribers now have access to the entire site, while other readers see a subset that excludes the Journal's core financial coverage.

The Journal revamped its site in September to make it more welcoming to nonpaying visitors, while teasing them with items they must pay to receive.--Tanya Irwin