Who's Using Sunscreen?

  • by December 22, 2008
The Top 10 DMAs that are home to adults who used suntan and sunscreen products more than once in the last 30 days:

1 Austin, Texas

2 Salt Lake City, Utah

3 Boston (Manchester, N.H.)

4 Harrisburg/ Lancaster/Lebanon/ York, Pa.

5 Portland/ Auburn, Maine

6 Tucson (Sierra Vista), Ariz.

7 Providence, R.I./ New Bedford, Mass.

8 Albany/ Schenectady/ Troy, N.Y.

9 San Francisco/ Oakland/ San Jose

10 Rochester, N.Y.

Source: MRI's Market-by-Market study; based on Top 100 DMAs. www.mediamark.com

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